The Art of crafting a suitable investor pitch deck and be funding ready

Raising funds is not an easy task. Gaining an investor's trust can be challenging. The required details need to be communicated to them in a manner that strikes an accurate balance between being precise as well as being detailed enough. These details need to be prepared with utmost care. Funds are not casually given away, they need to be earned and investors need to be convinced about the profitability of the investment. A relevant Investor Pitch Deck helps one provide such details to the investors.

The purpose of your Investor Deck is not to extensively answer all possible questions, nor close immediate investment. It is to open the investor's minds to your vision and get them excited to know more. We help craft a story in your Deck that will get investors engaged to start filling in the blanks for themselves.

We ensure that only relevant data makes its way to the Deck. An overload of detailed data can be too much to absorb. We make sure that your Deck highlights:

• Vision/Elevator Pitch- A quick, short and memorable one-liner summary that combines your vision/product and the mission of your company.
• Future growth Projections
• Market Opportunities-Complete details of the market your firm is operating in
• Problems & their solutions
• The offering-product/service
• Internal capabilities
• Investment requirement

The pitch deck is a demonstrative document that entrepreneurs put together when considering for a round of financing from investors.

Decisively, founders need two distinctive sets of pitch decks. One sort will be with a great percentage of text and information which will be distributed with prospectiveinvestorsvia email. The other version will be the pitch deck that entrepreneurs present to investors in person with more visuals and info graphics. Having additional visuals will contribute to having investors absorbed in you for a longer duration of the presentation.

In principle, the three keys to influential pitch decks that get funded are:

• Simplistic
• Compelling
• Actionable

In further illustration, below are principally the slides that you want to incorporate in your canvas with the meticulous flow as mentioned:

• Problem
• Solution
• Market
• Product
• Traction
• Team
• Competition
• Financials
• Amount being raised
• Allocation of Funds

Problem & Solution

This divisionexpounds what gap you are filling in the market. This needs to be a throbbing problem that people can relate to and that investors would not have disputes with understanding. Additionally, you are only undertaking one problem. Not multiple.

The investor gets interested and curved with your venture forthe following probable reasons:

• Investors have experienced a similar problem in the past
• There is a well-defined sense of ROI down the streak
• Given their professional expertise they apprehend it

If an investor drops inside the above three, it converts into a lead investor.

The solution needs to be crisp. The solution needs to be scalable. Scalability is the competency of a system to increase its total output under an increased load when resources are enhanced. Refrain from statements inferring being the only one doing this etc. There are at least 100 people that have come up with that idea before and other companies that may be confronting that same problem with analtered approach.

Market & Product

The market is going to establish the hypothetical exit of the investor. Market that is under $1B might not be appealing to an investor in hyperactive growth businesses. Investors are on the quest for investment opportunities that may stipulate a 10x return in a horizon of 5 to 7 years.The market growth in the past and the future potential growth is an important indicator to quantify the upside and potential ROI on the investment.

A brief description of the product in action with relevant screenshots and referrals from the existing clients should be included.

Traction & Team

This segment shows the month over month growth of the business in terms of revenue and related metrics. In early stage or deficient growth, avoid the inclusion of the same.Accelerator programs like Y Combiner expect at minimum 15% month over month growth.

The team is one of the most important segment in a pitch deck canvas. The reason, idea is 10% and 90% is execution. The members of the leadership team (primarily cofounders) can list two or three achievements from every member related to the company that is pursuing capital.

Competition & Financials

An info graphic visualof the competitor's metrics, comparison study and value-added proposition. A clear differentiation of the unique selling proposition is always recommended. A description of the capital raised by the competition can also be added with associated valuation. This would aid in negotiation as and when the deal proceeds further and leads towards a fair agreement at the market value.

A 3-year financial projection is mandatory. The assumptions behind the projected value must be well-defined and based on empirically describable numbers. This segment is the most crucial one. For some institutional investor, the clear strategy of asking for a pitch deck and fixing a meeting has a gap of a quarter. This shows them the validation to your claims. Simple strategy of conservative forecast and over delivery works here. Also, complete financial modelling should be in place for further detailed requirements from the investors and their due diligence process.

Amount being raised & Allocation of the funds

Give a range of figure here in order to attract as many targets as possible. For instance, if you would like to raise $10 million, putting a range between $8 million and $10 million. Firms have restraints on their investments. If you place $10 million on the pitch deck canvas and the firm's mandate limits to $8 million you will most likely have them pass.Allocation of the funds and the drawdown period planning will also aid the investors to take an informed decision. If you have a sizeable following on social media, inclusion of the same will advocate and become a social proof.

For a multi-million-dollar deal, it is imperative to take an expert's viewpoint and engage the same for developing a suitable investor pitch canvas for your firm. After all its an art and not everyone is an artist.

Many of our clients need an investor pitch/deck to raise funding. Firstly, we ensure that the investor deck is relevant and highly informative. Further, we assist you get connected to some of the foundations mentioned below:

• Individual & Angel Investors
• Venture Capitalist
• Strategic/Corporate Investors
• Banks
• Hedge Funds
• Private Equity Firms